Selling your business: Five things that can go wrong


3 mins

Posted on 20 Jul 2023

Selling your business: Five things that can go wrong

Selling a business is a major milestone for any entrepreneur; it represents the culmination of years of hard work and dedication. However, the process can be complex and fraught with challenges. By understanding these potential stumbling blocks, you can take proactive measures to avoid them and ensure a smoother transition.

Below, we discuss five key things which can go wrong when selling your business.

Inadequate preparation

    One of the biggest mistakes business owners make is failing to prepare their business adequately for sale. A lack of preparation can lead to a lower valuation, delays in the selling process, or even the inability to find a buyer.

    It is crucial to conduct a thorough evaluation of your business' financials, operations, and market position well in advance. Ensure to address any potential weaknesses, optimise your profitability, and gather all necessary documentation to present a compelling case to potential buyers.

    Overvaluation and unrealistic expectations

      It's natural to have high expectations for the value of your business, especially after years of hard work. However, overvaluing your business can turn off potential buyers and lead to a prolonged sales process.

      It is essential to be realistic and obtain a professional valuation from experts and corporate finance professionals, who can provide an unbiased assessment. Understanding the true worth of your business will help set realistic expectations and negotiate a fair deal. Furthermore, professional advisers will help to put measures in place to help maximise the value of your business.

      Inadequate marketing and confidentiality

        Maintaining confidentiality during the sales process is crucial to avoid disruption to your business, and prevent competitors from taking advantage of the situation. However, many business owners struggle to strike a balance between marketing their business effectively and keeping the sale under wraps.

        Without a well-planned marketing strategy, you may struggle to attract qualified buyers, or receive lower offers. Ensure to seek the guidance of experienced corporate finance professionals who can implement a targeted marketing campaign while safeguarding your confidentiality.

        Lack of legal and financial expertise

          Navigating the legal and financial intricacies of a business sale can be overwhelming for business owners who may not have the necessary expertise. Engaging a team of experienced professionals, including lawyers, accountants, and corporate finance advisers, can help you avoid costly mistakes.

          These experts will ensure that all legal requirements are met, contracts are sound, and your financial interests are protected throughout the sale process.

          Failure to plan for the transition

            Successfully selling your business is not just about closing the transaction; it also involves planning for a smooth transition of ownership.

            Failing to prepare for this transition can result in a loss of key clients, employee turnover, and a decline in the business's value.

            As part of your exit strategy, work closely with the buyer to develop a comprehensive transition plan that includes knowledge transfer, employee retention strategies, and a clear vision for the future of the business.

            Conclusion

            Selling a business can be a complex and challenging endeavour, but by understanding and avoiding these common pitfalls, you can increase your chances of a successful sale.

            Adequate preparation, realistic expectations, confidentiality, professional guidance, and a well-thought-out transition plan are key elements for a smooth and profitable business sale. Remember, it's not just about selling your business; it's about setting yourself up for a rewarding and fulfilling post-sale future.

            For further information on how we can support you when selling your business, please visit our Business Sales page or contact a member of our Corporate Services team.

            Thomas Clark

            Thomas is an experienced corporate lawyer who advises clients on matters including business sales and purchases, shareholder agreements and articles of association, reorganisations, preparation for sale, and employee incentives.

            • Partner
            • T: +44 (0)20 7778 7243
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            Liz Barton

            Liz is a highly experienced lawyer advising companies and individuals on all aspects of corporate law, from advising on company constitutions and corporate governance matters, to group reorganisations and share and business disposals and acquisitions.

            • Partner & Head of Corporate
            • T: +44 (0)20 7778 7238
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            Elena Perri

            Elena is an Associate based in the firm’s City office, specialising in corporate and commercial law, advising both businesses and individuals.

            • Associate
            • T: +44 (0)20 7778 7248
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            The articles published on this website, current at the date of publication, are for reference purposes only. They do not constitute legal advice and should not be relied upon as such. Specific legal advice about your own circumstances should always be sought separately before taking any action.

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